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Posted: Fri, 16 Aug 2019 13:00 by Thomas Lawley

August Amazement

August Amazement

Hello and welcome back to the Insight blog!

As you may be aware, we at SPHW have released some brand new district profiles for Herefordshire and Worcestershire. These profiles cover a wide range of things about each area. Whether this is which industries are the biggest employers are? Or you are looking to put a funding bid together and you need to know the cost of physical inactivity in your area.

Down below please find some handpicked highlights for each district;

Bromsgrove:

Bromsgrove has a population total of 97,594. Of the population in the workforce, 68% are working in a full time capacity with 32% in part-time roles. The three biggest industries (Transportation and Storage, Administrative and Support Service Activities and Human Health and Social Work Activities) in Bromsgrove represent just under half (49.2%) of the jobs. Bromsgrove has a relatively economically active population with 79% of 16-64 year olds either employed or actively looking for a job.

It is estimated that 24,400 people in Bromsgrove are undertaking significantly less than the recommended level of physical activity, which has been estimated to cost in the region of £7.4 million. Of this, £879,900 has been attributed to additional health and social care costs. The other £6.5 million was spent on other public services as a result of physical inactivity. Despite this 81% of Bromsgrove residents are satisfied with their local area, compared with Worcestershire average of 79%.

Bromsgrove has a life expectancy of 81.9 years (female: 84 years, male: 79.7 years), which is in line with the national average.

Herefordshire:

Herefordshire has a total population of 189,300. Of the population in the workforce, 63% are working in full time positions, with 37% in part-time positions. 50% of the jobs in Herefordshire are provided by three main industries – Wholesale and retail trade (17.3%), Human health and social work activities (17.3%) and Manufacturing (16%). As well as this, agricultural workers represent 1 in 19 jobs across the county. Herefordshire has an economically active population with 82% of 16-64 year olds are either employed or actively looking for a job.

It is estimated that 48,200 people are undertaking significantly less than the recommended level of physical activity, at a cost of £13.3 million. It has been calculated that £1.8 million has been spent in additional health and social care. With the £13.3 million spent on other public services. Despite the additional spending as a result of physical inactivity, 80% of Herefordshire residents are satisfied with their local area.

Herefordshire has a life expectancy of 81.7 years (female: 83.6 years, male: 79.8 years), which is in line with the national average.

Malvern Hills:

Malvern Hills has a total population of 77,165. Of the population in the workforce, 61% working in full time roles, with 36% working in a part-time capacity. 53.6% of all jobs in Malvern Hills are provided by four industries - Wholesale and Retail trade (14.3%), Manufacturing (14.3%), Human health and social work activities (12.5%) and Accommodation and Food Service Activities (12.5%). Malvern Hills are a relatively economically active population with 78% of 16-64 year olds are either employed or actively looking for a job.

It's reported that 19,700 people are undertaking significantly less than the recommended level of physical activity, incurring a cost of £6.8 million. It is estimated that £812,000 is spent on additional health and social care costs. With the remaining £6 million for other public services. On a positive note, 85% of Malvern residents are satisfied with their local area.

Malvern Hills has a life expectancy of 82.4 years (female: 83.7 years, male: 81 years), which is in line with the national average.

Redditch:

Redditch has a total population of 85,204. Of the population who are working, 68% work in a full time capacity, with 29% working in part-time roles. 54% of all jobs in the Redditch area are provided by three industries - Manufacturing (21.1%), Wholesale and retail trade, (21.1%) and Human health and social work activities (11.8%). Redditch, like their district counterparts have a relatively economically active population with 87% of 16-64 year olds are either employed or actively looking for a job.

It's reported that 21,100 people are undertaking significantly less than the recommended level of physical activity, incurring a cost of £6.2 million. It is estimated that £739,000 is spent on additional health and social care costs. With the remaining £5.5 million for other public services. On a positive note, 79% of Redditch residents are satisfied with their local area.

Redditch has a life expectancy of 81.4 years (female: 83.6 years, males: 79.2 years).

Worcester city:

Worcester city has a population of 102,314. Of this population who are working, 62% in a full time capacity, with 38% part-time roles. 35.9% of all jobs in Worcester are provided by two main industries – Human Health and Social Work Activities (20.8%) and Wholesale and Retail Trade (15.1%). Worcester is in line with the district counterparts with a high economically active population with 83% of 16-64 year olds are either employed or actively looking for a job.

It's reported that 24,500 people are undertaking significantly less than the recommended level of physical activity, incurring a cost of £8.4 million. It is estimated that £1 million is spent on additional health and social care costs. With the remaining £7.4 million for other public services. On a positive note, 78% of Worcester residents are satisfied with their local area.

Worcester has a life expectancy of 81.2 years (female: 83.7 years, male: 78.6 years).

Worcestershire:

Worcestershire has a population total of 588,370. Of this total, 66% of working full time jobs with 34% working part-time roles. 42.7% of all jobs in Worcestershire are provided by three main industries – Wholesale and Retail Trade (16.1%), Human Health and Social Work Activities (13%) and Manufacturing (12.6%). Worcestershire has an economically active population with 82% of 16-64 year olds either in employment or available to start work.

It's reported that 145,500 people are undertaking significantly less than the recommended level of physical activity, incurring a cost of £49.6 million. It is estimated that £5.9 million is spent on additional health and social care costs. With the remaining £43.7 million for other public services. On a positive note, 79% of Worcestershire residents are satisfied with their local area.

Worcestershire has a life expectancy of 81.9 years (female: 83.9 years, male: 79.9 years).

Wychavon:

Wychavon has a population total of 125,378. Of this total, 69% of working full time jobs with 31% working part-time roles. 35.2% of all jobs in Wychacon are provided by two main industries – Manufacturing (17.6%) and Wholesale and Retail Trade (17.6%). Wychavon has an economically active population with 83% of 16-64 year olds either in employment or available to start work.

It's reported that 30,700 people are undertaking significantly less than the recommended level of physical activity, incurring a cost of £11.8 million. It is estimated that £1.4 million is spent on additional health and social care costs. With the remaining £10.4 million for other public services. On a positive note, 83% of Wychavon residents are satisfied with their local area.

Wychavon has a life expectancy average of 83.2% (female: 85.4 years, male: 81 years).

Wyre Forest

Wyre Forest has a population total of 100,715. Of this total, 59% of working full time jobs with 41% working part-time roles. 45.3% of all jobs in Wyre Forest are provided by three industries –Wholesale and Retail Trade (21.9%), Human Health and Social Work Activities (12.5%) and Manufacturing (10.9%). Wyre Forest has an economically active population with 83% of 16-64 year olds either in employment or available to start work.

It's reported that 25,200 people are undertaking significantly less than the recommended level of physical activity, incurring a cost of £9.2 million. It is estimated that £1.1 million is spent on additional health and social care costs. With the remaining £8.1 million for other public services. Continuing on this negative trend, only 65% of Wyre Forest residents are satisfied with their local area – the lowest in Herefordshire and Worcestershire.

Wyre Forest has a life expectancy average of 81 years (female: 83.1 years, male: 79.4 years), which is in line with the national average.

To look through the profiles yourself please go to 'Local Insight' in the Insight tab.

Thanks for reading and have a good August.

Yours insightfully,

Insight Tom.

Tags: District Profiles, Herefordshire, Impact reports, Insight, Worcestershire

Posted: Mon, 22 Jul 2019 13:00 by Thomas Lawley

July Joy

July Joy

Hello and welcome to July's edition of the blog! It's been a busy time at SPHW the past couple of months with several Workplace Challenge events as well as School Games.

School Games

Across July 2nd and 3rd, we had our Herefordshire and Worcestershire School Games at Bromsgrove School and Hereford Leisure Centre respectively. Across the two games 3300 children and young people took part.

An overview

3300 children and young people took part across 24 sports 40 separate competitions. Almost 400 young leaders from several schools and colleges volunteered to help run and supervise the event. There were no safeguarding incidents registered with organisers across both events.

Evaluation headlines

Almost 300 evaluations forms were completed across both Herefordshire and Worcestershire.

  • 100% of those asked would come back again
  • 94.6% enjoyed taking part in School Games
  • 85.4% were excited to be a part of School Games
  • 88% felt part of a team whilst participating in School Games
  • 85.6% would encourage their friends to take part in future School Games
  • 98.3% of children said they felt safe at School Games (Herefordshire - 96.6%, Worcestershire - 100%)

A fantastic two days of hard work by both competitors and staff alike resulted in two great School Games. We can't wait to do it again in Winter!

'Snacktivity' approach to exercise?

Loughborough University is leading a multi-million-pound research programme to investigate whether a 'snacktivity' approach to physical activity can be effective in improving people's health.

The Loughborough team will be working with colleagues at the Universities of Birmingham, Leicester, Edinburgh, and the Birmingham Community Healthcare Foundation NHS Trust on the £2.2 million project, which has been funded by the National Institute for Health Research (NIHR)

Current public health guidelines states that over a week, adults should achieve at least 150-minutes of at least moderate intensity physical activity, spread across five sessions of around 30 minutes. However very few people currently reach this weekly target, and to try and achieve it those who are inactive need to make significant changes to their lives.

'Snacktivity' looks to utilise a different approach to achieve the current target of 150 minutes of physical activity a week. Instead of dedicating five 30 minute sessions across a week, which can be difficult to fit into modern busy lifestyles. 'Snacktivity' instead focuses on small, but frequent, doses of regular moderate intensity physical activity throughout the day so that at least 150 minutes of physical activity is accumulated weekly. A physical activity 'snack' typically lasts between two and five minutes and includes activities such as walk-talk conversations, walking coffee breaks and using the stairs instead of the lift.

The researchers will use a smartphone application (snackApp) synchronised with a wrist worn physical activity tracker to enable participants in the intervention to self-monitor their 'snacktivity' and get feedback on their behaviour. The snackApp will prompt physical activity after one hour of no activity. The research team will test whether this approach helps to make the public more active compared to the current guidance for physical activity.

Tags: Herefordshire, Insight, July, School Games, Schools, Worcestershire

Posted: Tue, 28 May 2019 11:00 by Thomas Lawley

May madness

May madness

Welcome to fourth edition of the insight blog. Read on as we look back on all the goings on in May.

Herefordshire and Worcestershire Impact reports

The first of our impact reports for the districts across Herefordshire and Worcestershire has been released this past month. These impact reports will be a helpful resource for local organisations, providing key information to help support potential funding bids with easily accessible key stats.

An overview of some key stats of the report are as follows. Over 80% of Herefordshire residents are satisfied with the local area as a place to live, satisfied with their home as a place to live and feel safe when outside in their local area during the day. On average, life satisfaction in Herefordshire is similar to nationally. However, 10% express low life satisfaction, compared to 5% in the UK.

In terms of physical activity, Herefordshire is in line with the national averages across all three activity categories. 59% of Herefordshire adults are Active (150+ minutes per week), national average is 62%. 15% of adults are fairly active (30-149 minutes per week) national average is 13%. Finally 26% of adults are inactive (less than 30 minutes per week) national average is 25%. This means that are around 41,000 physically inactive adults in Herefordshire.

Bike to School Week June 3-7

Organised by the Sustrans charity. The week is designed to encourage parents and kids to start cycling to school.

Childhood obesity is a growing concern. Only 60 per cent of boys and 40 per cent of girls are getting the minimum of an hours' moderate physical activity a day they need to stay healthy. On average children now spend more time sat in a car travelling to school than the time allocated to physical education on the school curriculum. Currently only four per cent of children cycle to school. That's despite nearly half saying they'd like to and the vast majority living within a reasonable cycling distance. That more don't cycle is largely linked to safety concerns, but these are nowhere near as high as perceived. Cycling to school improves a child's physical health. They are also more alert, less stressed and sleep better. It helps improve a child's independence and self-confidence. There's even clear evidence that their academic performance improves. There are wider community benefits too. Cars on the school run account for about 20 per cent of traffic at the 8am-9am peak. They add to congestion, cause major parking and safety problems around the school gate and contribute to air pollution including nitrogen dioxide – a pollutant that stunts children's growth and increases risks of asthma and lung cancer.

Parents themselves also benefit. They don't have to spend time on the school run, an activity estimated to collectively cost them £520 million a year.

For more information on this, the Bromsgrove advertiser have written an article on the upcoming week (www.bromsgroveadvertiser.co.uk/news/regional/worcestershire/17667345.push-bike-clear-benefits-of-cycling-to-school/), alternatively head over to the Sustrans website to learn more about the week as well as the great work they're doing. www.sustrans.org.uk/

Tags: Herefordshire, Impact reports, Insight, May, Worcestershire

Posted: Wed, 01 May 2019 10:00 by Thomas Lawley

April - Active Lives release

April - Active Lives release

As April comes to a close, we look back on the highlights of the month just gone.

Record numbers more active! - Active Lives Adult Survey.

More than half a million adults are now active according to Sport England's Active Lives Survey published on April 11th. The most notable increases in participation has been seen in women, older adults, disabled people and those living with long-term health conditions.

Based on data gathered from November 2017-November 2018, a total of 498,100 more people (aged 16+) are meeting the Chief Medical Officer's guidelines of doing at least 150 minutes of moderate intensity physical activity a week compared to 12 months ago.

In addition to the increase in people classed as active, the number of inactive adults – those doing fewer than 30 minutes of physical activity a week – has reduced by 185,000.

These figures mean that 62.6% of the adult population are now classed as active, with 25.1% now inactive.

Our research also shows that enjoyment is the biggest motivator for the active while, for those who are not active, perceived ability has the biggest impact on how much they do.

The results, based on a sample of 180,000 members of the public, show specific increases in the number of active women, with a year-on-year increase of 286,000 thanks in part to efforts across the sport and physical activity sector to appeal to women.

This means the gender gap between numbers of men and women who are physically active, is continuing to narrow.

More locally it was a tale of sticking to the status quo with no significant increase or decrease in participation levels in any demographic.

Sit less, play more World Health Organisation (WHO) tells children

Children under five must spend less time sitting watching screens, or restrained in prams and seats, get better quality sleep and have more time for active play if they are to grow up healthy, according to new guidelines issued by the World Health Organisation.

The new recommendations at a glance are as follows;

Infants (less than 1 year) should:

  • Be physically active several times a day in a variety of ways, particularly through interactive floor-based play; more is better. For those not yet mobile, this includes at least 30 minutes in prone position (tummy time) spread throughout the day while awake.
  • Not be restrained for more than 1 hour at a time (e.g. prams/strollers, high chairs, or strapped on a caregiver's back). Screen time is not recommended. When sedentary, engaging in reading and storytelling with a caregiver is encouraged.
  • Have 14–17h (0–3 months of age) or 12–16h (4–11 months of age) of good quality sleep, including naps.

Children 1-2 years of age should:

  • Spend at least 180 minutes in a variety of types of physical activities at any intensity, including moderate-to-vigorous-intensity physical activity, spread throughout the day; more is better.
  • Not be restrained for more than 1 hour at a time (e.g., prams/strollers, high chairs, or strapped on a caregiver's back) or sit for extended periods of time. For 1-year-olds, sedentary screen time (such as watching TV or videos, playing computer games) is not recommended. For those aged 2 years, sedentary screen time should be no more than 1 hour; less is better. When sedentary, engaging in reading and storytelling with a caregiver is encouraged.
  • Have 11-14 hours of good quality sleep, including naps, with regular sleep and wake-up times.

Children 3-4 years of age should:

  • Spend at least 180 minutes in a variety of types of physical activities at any intensity, of which at least 60 minutes is moderate- to vigorous intensity physical activity, spread throughout the day; more is better.
  • Not be restrained for more than 1 hour at a time (e.g., prams/strollers) or sit for extended periods of time. Sedentary screen time should be no more than 1 hour; less is better. When sedentary, engaging in reading and storytelling with a caregiver is encouraged.
  • Have 10–13h of good quality sleep, which may include a nap, with regular sleep and wake-up times.

Tags: Active Lives, April, Herefordshire, Insight, Worcestershire

Posted: Thu, 21 Mar 2019 12:00 by Thomas Lawley

March Topics

March Topics

In the second edition of the insight blog we look over Active Lives, Rambling and free swimming guides.

Active Lives – Attitudes towards sport and physical activity

Sport England have published an additional findings into children's attitudes to sport and physical activity as part of the Children Young People Survey.

More than 130,000 children and young people were surveyed in the academic year 2017/18. So far, participation rates in sport and physical activity has been published. Attitudes to sport and physical activity is a novel piece of research conducted by active lives, and gives an insight into children and young people's attitudes and perceptions towards sport and physical activity.

The main findings of the survey are as follows;

  1. Physically literate children do twice as much activity. The more of the five elements of physical literacy children have, the more active they are.
  2. Enjoyment is the biggest driver of activity levels. Despite the majority of children (68%) understanding that sport and activity is good for them, understanding had the least impact on activity levels.
  3. Children who have all five elements of physically literacy report higher levels of happiness, are more trusting of other children, and report higher levels of resilience (continuing to try if you find something difficult).
  4. Physical literacy decreases with age. As children grow older, they report lower levels of enjoyment, confidence, competence, and understanding. Previous research from Sport England shows that activity levels drop when children reach their teenage years.
  5. The results also reveal important inequalities among certain groups of children which must be tackled:
  • Girls are less likely to say they enjoy or feel confident about doing sport and physical activity. (58% of boys enjoy it, compared to 43% of girls. 47% of boys feel confident, compared to 31% of girls.) Among children aged 5-7, boys are more likely to love playing sport, while girls are more likely to love being active.
  • Children from the least affluent families are less likely to enjoy activity than those from the most affluent families, and previous research shows they are also far less likely to be active.
  • Black children are more physically literate than other ethnic groups – driven by boys, but they're less active than the population as a whole.

For further information on these findings visit the 'Sport England' tab on your left for a link to the survey findings presentation, with all the key findings broken down.

Additionally, for more information on Active Lives survey's and their subsequent results for Herefordshire and Worcestershire, please visit the 'Local Insight' tab on the left hand side.

UK Ramblers receive Sport England Funding.

The Ramblers Walking for Health programme has been granted £275,000 National Lottery funding from Sport England.

The funding will allow the Ramblers to evolve and run their programme over the course of 18 months, starting from April 2019. The programme works with partners across England to help up to 80,000 less active people a year to get moving through sort, regular, led and group walks in their local communities.

Ramblers Walking for Health works with 370 local partner schemes including local authorities, NHS bodies, other charities and volunteers to deliver over 1,800 short weekly walks led by 8,300 trained volunteers across England. The programme provides physical and mental well-being improvements and works to tackle inactivity amongst the least active groups, including women, older people, and those with long-term health conditions.

Check out https://www.walkingforhealth.org.uk/ for more information on local walking groups around your area.

Free school swimming guides.

A series of free guides designed to help ensure all children leave primary school with the ability to swim and enjoy water safely have been published.

Swim England and Swim Group have created the 'resource pack' on behalf of the Department for Education to provide dedicated information for those involved in the delivery of curriculum swimming and water safety.

Guides for primary schools and swimming providers were launched late last year and now two more documents have been released. They are aimed at swimming teachers, parents and carers and are available to download from the Swimming and Water Safety in Schools hub on the Swim England website.

If you would like to discuss any of the topics mentioned drop us a line on twitter: @SportsPartHW or email our Insight officer at: thomas.lawley@worc.ac.uk

Tags: Herefordshire, Insight, March, Worcestershire

Posted: Fri, 01 Mar 2019 09:00 by Thomas Lawley

February Insight

February Insight

Hello and welcome to the first Insight post; in an effort to improve connectivity across the team & wider partners involved in physical activity within Herefordshire and Worcestershire we've decided to keep a regular update on our website. The aim of this blog is to provide a space to post the latest developments happening across Herefordshire and Worcestershire. These developments may be related to Funding, Research Projects, Key Projects provided by us as a Sports Partnership or simply just handy information to know. Hopefully this blog will inform you across a range of topics:

Exercise as an early fall intervention; A systematic review has been published highlighting the usefulness of exercise as an appropriate intervention in fall prevention in older peoples (+65 years). At least one-third of people over the age of 65 fall each year. Exercise that targets balance, gait and muscle strength have previously been found to prevent falls in these people. However, the review has found that exercise programmes were effective regardless of whether they were delivered individually or in groups, by health professionals or trained non‐health professionals, to younger or older populations (based on a 75 year age threshold) or to those identified at a higher risk of falls or not selected for risk of falls.

The take-home message of the article is that getting active leads to less falls and a healthier, safer life!

Sport England - Small Grants Programme; Sport England wants to fund eligible organisations that get more people engaged in sport and meet one or more of the aims in Sport England's strategy, which are to: get inactive people to become more active, develop more resilient sporting habits, lead to more positive attitudes among young people, develop more diverse volunteers and improve progression and inclusion in talent development. For information please click the link.

For more information click the link!

Persimmon Homes Building Futures; another fund targeting those looking to fund projects that target youth within sport. Do you run a youth hockey club and need a new changing room, or perhaps your swim team needs a minibus to travel to events? The 2019 Building Futures campaign is looking to fund projects to bring positive change to children. There are monthly cash donations of £1,000 for 128 groups over four months from February to May 2019. Then in the final stages, prizes range from £100,000 down to £5,000. For further information please visit; https://www.persimmonhomes.com/building-futures/

If you would like to discuss any of the topics mentioned drop us a line on twitter: @SportsPartHW or email our Insight officer at: thomas.lawley@worc.ac.uk

Tags: February, Herefordshire, Insight, Worcestershire

Tom Lawley

Tom Lawley

Project Officer (Information and Insight)

  • Insight
  • Data analysis
  • Monitoring and evaluation
  • Active Lives
Telephone
01905 542380